"It's soooo 2010......"

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"It's soooo 2010......"

"Affiliate links are soooo 2010......."🤔

Wait, what?

That's a comment I received from a blogger on one of my Instagram posts the other day and it got me thinking.

Is affiliate marketing done?

Has it reached its peak a long time ago?

Is there even any money to be made from it anymore?

Of course there is!

Affiliate Marketing used to have a bad rep because so many people promoted things for the sake of getting paid and not because they wanted to help people.

Which is something I would never do or teach my clients to do. If you're an affiliate for things you've personally used then it makes creating the copy to promote it so much easier because:

1 - you've got your own results to explain why the product/service/course is so awesome that you can't not recommend it to them

And

2 - you can answer their questions about the product/service/course so they can feel confident buying it

The great thing about affiliate marketing is that you don't have to create another product or deliver another service or course, but you still get paid every time you sell something.

So essentially you get money for creating great content and you already create great content, don't you? Might as well get paid for it!

But on the flip side, the bigger your audience, the more likely you are to make affiliate sales.

A great place to market your affiliate links is your email list, but you can't send Amazon affiliate links to your email list.

Another great place to put affiliate links is your blog, but what if you don't have one?

And another great place to put affiliate links is.........

Social media, especially your Facebook group.

Why your Facebook group?

Because you've created a group full of your ideal client. You know what their problems are, you know what will help them and if you don't?

You can ask them!

But if your group isn't very big, is very quiet or just isn't growing there's 3 things you can do to attract more ideal clients to you:

1 - make sure you have at least one post on your Facebook page about your Facebook group

2 - host some kind of challenge or event to boost engagement

3 - link to your group on other social media platforms like Twitter and Instagram

But they're not the only 3 things you can do to grow your group.

If you’re struggling to grow your group, I've created From Crickets to Clients - a 5 module course that will help you do exactly that. It's full of bitesize videos with PDF workbooks to help you grow your group and your bank account. Plus a bonus module with 50 questions you can ask to boost engagement straight away.

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Should you include affiliate marketing in your business?

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Should you include affiliate marketing in your business?

Should you include affiliate marketing in your business? Here's 3 things to think about first.

 1. It's not a "free" way to make money. You still have to invest time into driving traffic to the links, although a lot of this can be automated but has to be set up first. And you still have to create content around why people would want to buy this product/service/course.

 2. If you choose to promote the "wrong" thing, you can end up sending potential clients to other people and missing out on sales of your own. BUT that's only if you promote competing rather than complimentary things.

 3. Don't promote things you haven't actually used yourself. You can easily create content that converts for products, services and courses you've personally used because you have your own results to talk about.

 But even after all that, affiliate marketing is still a great way to create passive income in your business in addition to your existing products and services.

 1. You don't have to create anything of your own to make more money in your business so is quick to set up.

 2. There's so many different things you can be an affiliate for that you can have offers for a much wider audience than your own offers cover (bigger audience = bigger potential for sales)

 3. You're not responsible for making the sale when it comes to affiliate marketing. Your job is to get people intrigued enough to click the link, but from there it's up to the sales page to make the sale, which isn't yours! Whoever you're an affiliate for is responsible for tweaking the copy, making sure they're using the right keywords etc. Basically they're responsible for the hardest part, not you!

 So, have you set up affiliate marketing in your business yet?

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One way to make your business more passive

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One way to make your business more passive

One of the best ways to make sales passively is to start with offering a freebie to get more sign ups on your email list and it looks a bit like this:

They sign up to your freebie, then they go to a thank you page (you could put a tripwire here),

Then they get an email with the freebie and over the next few days they get a series of emails from you,

One of the last emails will contain a sales pitch and they either buy or they don’t,

You send a follow up email or two reminding them of the sales pitch.

All of that is automated so all you need to do is drive traffic to the freebie sign up page.

But what do you offer for sale that’s automated?

If you don’t have anything automated (like a course) to offer right now but you still want to monetise your list sign ups, include affiliate links instead of one big sales pitch.

If you don’t know where to start with affiliate marketing, I’ve created the Affiliate Marketing Toolkit which will l answer your questions about affiliate marketing like:

✅How do you find the programmes to sign up for?

✅How do you set up Amazon affiliates?

✅How do you promote the links once you have them?

✅How do you not come across as SPAMMY when you promote?

✅How do you stay on top of it all so you can create passive income quickly?

✅How do you actually make money from affiliate marketing? (And how much can you make?)

In less than 2 hours you'll know:

😄What you need to get started,

😀How to find affiliate programmes to join,

😁How to promote your links on social media, to your email list and on your blog,

😍The best ways to maximise your ROI.

Sign up now for instant access and Netflix style binge watch the content in just under 2 hours. You can have an affiliate marketing plan set up and ready to go in your business in just a couple of hours that makes you extra cash every month for all of 2019 and beyond.

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My top 3 places to use affiliate links

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My top 3 places to use affiliate links

My 3 absolute favourite places to use affiliate links:


1 - Blog posts: because you can go into so much detail about what it is, why it's awesome and the results you've had using the product/service/course.


2 - Emails (but not Amazon links): because you're reaching your audience directly, without the other noise on social media.


3 - My resources page on my website: because not only can I show my potential clients exactly what it is I use to run my business day in day out, if they want to use it too, they can click straight through and sign up for the product/service.


If you don't already have a resources page on your website, setting one up (complete with affiliate links) only takes a few minutes!


Here's mine in case you're wondering what a resources page is: https://www.thepassiveincomemama.co.uk/resources/

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My top five disadvantages of passive income

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My top five disadvantages of passive income

The top 5 disadvantages I’ve found from having passive income are:

 1 - There are very few truly passive income streams, most are leveraged income as you still have to do something to make the sale (usually driving the traffic to the sales pages).

 2 - A lot of people think it's too good to be true and are always looking for the catch (the catch is no.1 above 😂) so think you're talking about an MLM or some "BitcoinCryptoMonster pyramid scheme" 😑

 3 - You have to put the work in upfront in order to make the money afterwards. You can, of course, pre-sell things (which I 100% recommend you do every time), but you have to create something in order to sell it!

 4 - Because of no.3, if you're already busy trading time for money (with 1:1 clients etc) it can be difficult to find the time to create things upfront. That's why I recommend reusing what you've already got saved from previous workshops etc.

 5 - You spend a lot of time promoting the same thing but in different ways. If content creation isn't your strong point, it can be tough to keep going over the same thing from lots of different angles. Thankfully there are a few different ways to talk about the same thing, without feeling like you’re banging your head against a brick wall!

 You can:

 ✅Create a blog post,

✅Write a Fb post,

✅Post an image on Instagram,

✅Livestream in your group or on your page,

✅Tweet a link to your blog post or livestream,

✅Pin your blog post to Pinterest.

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Online courses are one of the best ways to make passive, or leveraged, income in your business.

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Online courses are one of the best ways to make passive, or leveraged, income in your business.

If you want to create online courses, you need to know this first:

 Online courses are one of the best ways to make passive, or leveraged, income in your business. You can drive traffic to them in so many different ways that they can add a lot of 000's to your bank account each month.

 BUT

 Hands down the best way to make more course sales passively is......

 Your own affiliate program.

 Having other people (happy students are the best!) tell their audience about your course and all about the results you helped them get in their business, that's the quickest way to more sales.

 Why?

 Because someone they know, like and trust is telling them that your course works! If they want to be like this person, they're going to want to take your course so they can get the same results!

 So, if you can start having affiliates from the very beginning, you've got so many more chances to make sales.

 But setting up your own affiliate programme is expensive, right? Especially on top of paying for a course platform too!

 ❌❌❌❌❌❌❌

 Nope!

 Setting up your own affiliate programme is easy:

 If you're on WordPress you can use something like AffiliateWP.

 You can use something like Kajabi ($199 a month for affiliates too) or Teachable ($99 a month for an affiliate programme and 0 transaction fees)

 Personally I use Coursecraft. It's $59 a month for unlimited courses and students, sales/landing pages are included, 0% transaction fees and a built in affiliate programme that manages paying your affiliates for you too!

 It's what I used to help me make my first $1,000 with my first online course and I still use it now, over 2 years later.

 It's so easy to use that you could get your first course set up and ready to sell in a day.

 Check it out here if you're serious about creating online courses in your business in 2019. There's a free plan too so you can try it out with nothing to lose.

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Do you ever feel like entrepreneurship is the best kept secret EVER?

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Do you ever feel like entrepreneurship is the best kept secret EVER?

Do you ever feel like entrepreneurship is the best kept secret EVER?

I've been thinking about it a lot today as it was supposed to be the first day back in school for my daughter, only she was sick yesterday..... so another 48 hours at least at home!

But running my own business from home means I can have another 2 days off work with zero notice and not bat an eyelid.

And I'm so grateful for that. On and off all day I've been messaging a friend who has complained about:

  • Not having emptied her inbox, even by lunchtime,

  • Starting a new healthy eating regime (regime is not a happy word 😂) and it being so hard when everyone in the office brings in left over Christmas chocolates,

  • Hating being in the office after only a couple of hours.

And as much as I love my friends, they're not all cut out to be entrepreneurs.

I know this and so do they. We've had so many conversations about how they could monetise their passions but it's always the same thing:

Not enough time,

Not enough money,

Too tired at the end of the day,

How would they pay the bills?

What if it didn't work?

The back office side of business is too complicated.

We've all been there.

We've all had those questions but we kept going anyway because we wanted more.

We wanted to work from home, on our own schedule, make our own money and live life the way we wanted to.

What's the thing you love most about your business?

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What's your minimum?

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What's your minimum?

Recently a friend asked me what my business minimum was. At first I didn't understand the question and assumed it was some kind of financial thing. We talked about it a bit more and she explained that she meant the actions I take in my business every day.

How many leads each day? How many new people in my group? What about my email list? Website views? Etc etc etc

What was my minimum?

I thought about it for a while because while I'm all about expanding my audience and tracking my numbers, it's easy to get caught up in vanity metrics and forget the most important things.

One of them being the quality of your new leads and followers, rather than the quantity. But on the flip side of that, growth is still important!

It's the balance that makes all the difference. Bringing in more quality leads each and every day. So my minimum is one new lead each and every day. While it might not seem like much, that's 365 quality leads a year. If each one buys a $97 course from me, that's $35,405.

Not bad for just one new lead a day.

So how do you get the balance right between lots of people and attracting the right people?

Your content and how you promote it.

You've probably heard before that you should spend 20% of your time creating content and the other 80% driving traffic to it.

Don't forget that if you create evergreen content, you can repeatedly drive traffic to it, long after it's first written.

So if you want to attract more of the right people, spend your time creating less content that's of a higher quality and more time promoting it.

What's your minimum?

Cass xoxo

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I only ever wanted two things

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I only ever wanted two things

When I was a kid I wanted two very different things:

1) I wanted to get married and have a family and a house and be the mum that makes cupcakes and goes all out for birthday parties etc. etc.

2) I wanted to have a high flying corporate job and live in London, right by Covent Garden, and travel all over the world to negotiate contracts and be my company's representative at some big important meeting.

And neither of those things work together at all 😂 there's no way I could do both!

For a long time after I found out I was pregnant I thought that I'd only get to achieve no.1. It was too late for me to achieve goal no.2 as I had to give up my corporate job when my daughter was born, so no chance of me affording to live in Covent Garden!

I resented being a mother because I hadn't achieved my other goal. I resented achieving one of the biggest things I'd ever wanted. Goal number 1 is crossed off the to do list!

Have you ever done that?

Achieved a big goal but felt bad about it?

From a manifesting point of view that's not the way to do it! Why would the universe give you more of what you want when you weren't happy this time?

But from a "this is not how I planned my life to go" point of view, well that's a different story altogether!

But if it achieved goal no.2 first, would I ever have achieved no.1?

If I'd been living in London, would I ever have met my husband? Would I have fallen in love with him?

I'm a big believer that everything happens for a reason, whether that reason is obvious at the time or not. If I'd not had my daughter when I did, I might not have started my business and then who knows where I'd be right now.

Life and business don't always go the way you expect them to but being ok with how things are right now is the most important thing. There's no point comparing the here and now with how you wanted things to be.

If you still want that goal you didn't achieve, think about how to get to it from where you are instead of wondering why you're not there now.

Or maybe you're like me and when you've achieved the goal you really wanted, the other one doesn't seem important anymore.

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What if you don't have time for Black Friday?

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What if you don't have time for Black Friday?

This Black Friday, a lot of people will be shopping. There’s no doubt about that!

But you’re probably wondering how you can make the most of it when you don’t have anything you can sell and you don’t particularly like the idea of discounting your 1:1 services. It is your time, after all, that you’ll be giving a discount on.

So what can you do?

One of the easiest ways to get something ready for Black Friday is by becoming an affiliate for other people’s Black Friday deals. You can quickly and easily promote what they have to offer to your audience and in return, when people buy using your link, you get a percentage of the sale back.

But Black Friday is rapidly approaching and with everything else you have going on this week, you just don’t have the time to do this properly, right?

That’s the great thing about affiliate marketing, it’s one of the quickest ways to set up passive income in your business. It can be done in less than 30 minutes and doesn’t require much ongoing maintenance at all.

I know you’re busy but I also know you don’t want to miss out on opportunities for your business, that’s why this Black Friday deal is coming early for you. I’ve bundled together my 2 most popular courses so that your business can get the passive boost it needs, all the way through the holiday season and well into 2019.

I’ve included The Affiliate Marketing Toolkit so you can quickly learn everything you need to know about affiliate marketing and get it set up in your business today. I’ve also included From Crickets to Clients, the Facebook Groups course, so that you can grow (or revive) an engaged audience, full of your ideal clients who want to buy what you have to offer.

Because it’s almost Black Friday, I’m also giving you 75% off so it’s only $48.50 for both courses, instead of $194. Sign up here for instant lifetime access to both courses.

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Want a business boost this Black Friday, without needing to create something of your own?

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Want a business boost this Black Friday, without needing to create something of your own?

One question I get asked all the time is ‘how do I get started with affiliate marketing?’ especially with black Friday coming up and everyone being in the buying mood, it's a great time to start including affiliate marketing in your income streams.

It’s also one of the easiest and quickest ways to set up passive income in your business, so I would always recommend it.

One of the first affiliate sales I made was $8.70 for the course platform I use. I would recommend the platform anyway but in the My Account section of the website they have a ‘refer a friend’ link so I used it and I posted about it in my FB group.

Someone signed up for a free account and after a while they upgraded to a paid account and now every month they stay, I get $8.70.

It might not seem like much but that’s over $100 a year just from that one link in one post.

So if you want to start including affiliate marketing in your business, look at all the things you use right now whether that’s course platforms, your email provider, online calendar, other people’s courses you’ve taken (like B School, Denise Duffield Thomas’ Lucky Bees etc) and see what links you can find.

Once you have the links, write a blog post, a social media post or an email about it and tell people your experience of using it, what kind of results you got or what kind of impact it made in your business/life and then include the link for them to check it out themselves.

If you don’t know where to start with affiliate marketing, I’ve created the Affiliate Marketing Toolkit which will answer your questions about affiliate marketing like:
How do you find the programmes to sign up for?
How do you set up Amazon affiliates?
How do you promote the links once you have them?
How do you not come across as SPAMMY when you promote?
How do you stay on top of it all so you can create passive income quickly?
How do you actually make money from affiliate marketing? (And how much can you make?)

In less than 2 hours you'll know:
What you need to get started,
How to find affiliate programmes to join,
How to promote your links on social media, to your email list and on your blog,
The best ways to maximise your ROI.

Sign up now for instant access and Netflix style binge watch the content in just under 2 hours. You can have an affiliate marketing plan set up and ready to go in your business in a couple of hours.

Cass xoxo

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How can I help you?

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How can I help you?

I talk about passive income all the time and I know that it's something you're interested in, otherwise you wouldn't be getting this email right now. But what I want to know is, how can I help you?

Comment below and let me know what questions you have around: 
Passive income, 
Course creation, 
Content creation, 
Membership sites, 
Facebook group growth, 
Affiliate marketing. 

And I'll answer your questions as best I can.

Cass xoxo

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Christmas on credit... again?

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Christmas on credit... again?

It's getting to the time of year where you're already thinking about buying presents for the holidays (and all the birthday presents you've still got to buy if you're like me!) But one thing that really helps me be able to spoil my family is the money I make each month from affiliate marketing.

Sometimes it's a little and sometimes it's a lot, but it all gets saved up so that Christmas is paid for in cash, not credit cards.

And I know you want that too, but it's too late to start now, right?

There's not enough time to create passive income streams that pay off in time for Christmas is there?

But there is!

Start writing blog posts or social media posts about that course you took or where you get all your graphics and fonts etc. then share your referral link with your audience. If they sign up that's great and you'll get a little something.

And if they don't? You haven't lost anything, you needed to create content anyway!

But of course there's a little more to affiliate marketing than that.

Which is why I've put together a one page affiliate marketing cheat sheet to help you get going and maximise your ROI, if you want a free copy you can get it here!

If you've got any questions about affiliate marketing, feel free to reply to this email and let me know.

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Stuck for content inspiration?

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Stuck for content inspiration?

When I get really stuck for ideas and inspiration, for content or even for my business in general, it’s usually because I’m too stressed out about it. It’s usually because I’m only looking at this one tiny part of my business and I’m ignoring the big picture.

 That’s the thing about your business, it’s not like a big corporate job, you don’t just do your part. Everything is connected together and you just can’t ignore the big picture.

 If you’re struggling to create content then take a step back and look at your business as a whole, who do you help, what do you help them with and why should they work with you? What’s your story and how is that relevant to them?

 There are so many things you could talk about, only you’re too caught up in writing this amazing piece of content that’s totally going to go viral. But that’s not what your ideal client wants! They want raw, they want to know that you’re a real person who gets them and who can solve their problem – like that time a tree fell on my car. I wrote a list of 14 reasons why I was grateful for what happened and, to date, it’s still my most engaged with piece of content.

 Why? (apart from the headline made me sound crazy.)

 Because it was real, because I was honest and because my audience could relate.

 So next time you’re stuck for what to say, just start talking and see what comes out!

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What do you do when you just don't have time?

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What do you do when you just don't have time?

You don’t have enough time and as much as you’d like to pretend otherwise, you can’t keep up with it all and it’s starting to take its toll.

Which really sucks because you love your work but you have to be there for your family first and foremost.

So how do you make more time?

Two things you can do are outsource and/or get smarter with what you’re doing now.

If you can’t outsource, 3 things you can do to be smarter with the time you have now are:
1- Automate: Using things like Zapier, IFTTT, Tailwind and the built in scheduler on Facebook for your page and group means that you can set up in advance a lot of what needs to be done and then you can focus on other things while they happen in the background. Creating email automations in advance is also a great way to not only make sales but to direct new sign ups to your list to where you want them to go (e.g. your group, Instagram, a sales page),

2- Recycle & reuse: Keep track of all the content you write, that way when you’re struggling for inspiration you can go back through and use the content again as is or update and refresh it. Not only will it save you time but it’ll also help to keep your message clear by saying the same kind of thing again (that’s what a niche is all about),

3- Repurpose: if you want something new to use as a freebie to grow your email list or a tripwire, an online course etc. take a look at what you already have. Is there a video you’ve posted in your group that you could create a workbook for and package up as something new? Do you have several worksheets on the same topic that you could put together and create an eBook with or a mini course?

Using what you have and taking advantage of even the quickest automations will free up more time in the long run. If you save just 5 minutes a day that’s just over 30 hours a year.

What’s one thing you’d like to automate but you’re not sure how to?

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Be careful what you wish for?

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Be careful what you wish for?

The last two weeks have been a bit hectic for me — it was my birthday and my daughter’s 5th birthday, combined with it being school holidays still, my husband leaving one role and starting another with a week off working in the middle.... safe to say my routine has gone!

That routine I’ve spent the best part of 10 months perfecting to be the most productive I can be and it’s gone in a matter of days 🙈

It’s annoying and it does feel really weird but this is the reason I started my business, to be at home with my daughter! (The husband not so much 😂) And sometimes I do have to keep reminding myself of that, that THIS is what I wanted. All those times when I’m annoyed because I need to get something done and I can’t right then etc. I have to remind myself that this is my why.

The old saying ‘be careful what you wish for because you might just get it’ really is true when you work from home, but it’s all about mindset.

If you complain about getting what you wanted, why did you want it in the first place?

So I’ve decided instead to make a huge to do list, outsource to my VA what I can, then sit back and enjoy life.

Because this really is what I wanted all along.

And thankfully having a business that's mostly passive means that I can relax and go with the flow.

One of the best ways to make sales passively is to start with offering a freebie to get more sign ups on your email list and it looks a bit like this:

- They sign up to your freebie, then they go to a thank you page (you could put a tripwire here),

- Then they get an email with the freebie and over the next few days they get a series of emails from you,

- One of the last emails will contain a sales pitch and they either buy or they don’t,

- You send a follow up email or two reminding them of the sales pitch.

All of that is automated so all you need to do is drive traffic to the freebie sign up page.

But what do you offer for sale that’s automated?

If you don’t have anything automated (like a course) to offer right now but you still want to monetise your list sign ups, include affiliate links instead of one big sales pitch.

If you don’t know where to start with affiliate marketing, I’ve created the Affiliate Marketing Toolkit which will answer your questions about affiliate marketing like:

- How do you find the programs to sign up for?

- How do you set up Amazon affiliates?

- How do you promote the links once you have them?

- How do you not come across as SPAMMY when you promote?

- How do you stay on top of it all so you can create passive income quickly?

- How do you actually make money from affiliate marketing? (And how much can you make?)

In less than 2 hours you'll know:

- What you need to get started,

- How to find affiliate programs to join,

- How to promote your links on social media, to your email list and on your blog,

- The best ways to maximise your ROI.

Sign up now for instant access and Netflix style binge watch the content in just under 2 hours. You can have an affiliate marketing plan set up and ready to go in your business in a couple of hours. 

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It's my birthday tomorrow!

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It's my birthday tomorrow!

It's my birthday tomorrow! 😄 🎉🎉

I genuinely love my birthday every year, always have done. And my daughter's birthday is only 2 days after mine so it's kind of like party central at our house this time of year! (My poor husband 😂)

Which is why between tomorrow and Tuesday you also won't see much of me on social media, except the odd birthday cake pictures.

I'm fortunate that I can take a few days off whenever I want to and not have to worry about losing sales or paying the bills. That's the awesome thing about passive income, it's already set up and working for me while I'm doing other things.

But it wasn't always that way.

I used to get so stressed about taking time out from my business. I was worried that if I stopped or slowed down, I'd lose all the momentum I'd built up and I'd have to claw my way back to where I was before I could continue to move forward.

I would be on my phone so much that my 4 year old would come and take it out of my hand because she knew I'd actually be present then 😔

But I was terrified that if I stopped, even for a couple of days, that it would be the end of my business.

It's crazy, I know, but once you're feeling it, it's so hard to stop and take stock of what you already have and how far you've come.

It wasn't until I had to spend a week lying face down on the floor because I'd hurt my back that I realised I had to find another way to run my business or I was going to run myself into the ground.

So I started looking into what parts of my business I could automate and how, in the hopes of getting an extra couple of hours a week back.

And the more I looked into it, the more I realised I could pretty much run my whole business that way and get days back not just hours a week.

But I also know that when you're REALLY strapped for time, the last thing you want to do is stop and try something else. You'd love more time if only you had more time to set up the things that would give you more time, right?! 😧😖

So what can you do?

The first thing I always recommend people start with is affiliate marketing. You don't have to create anything of your own, you write content (which you're doing anyway) that contains an affiliate link. They click and get taken to someone else's sales page and when they buy, you make some money.

Then with that money you can hire a VA to set up the rest for you or take some time off for yourself without worrying about paying bills and losing out on sales!

Affiliate marketing is easy to set up and you can have your first few links ready to go in just a couple of hours.

I cover exactly how to do it all in the Affiliate Marketing Toolkit:

➡️Finding the programs to sign up for,
➡️Setting up Amazon Associates,
➡️Promote the links once you have them, 
➡️How not to come across as SPAMMY when you promote,
➡️How to stay on top of it all so you can create passive income quickly.

In less than 2 hours you'll know:

✅What you need to get started, 
✅How to find affiliate programs to join, 
✅How to promote your links on social media, to your email list and on your blog, 
✅The best ways to maximise your ROI.

Sign up now for instant access and Netflix style binge watch the content in just under 2 hours. You can have an affiliate marketing plan set up and ready to go in your business in just a couple of hours.

And because it's my birthday on 25th August, I'm giving everyone 25% off until midnight BST (7pm Eastern) on Monday 27th August. So you can get the course for only $72.75. Click here to sign up now.

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Passive income sounds great but...

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Passive income sounds great but...

Passive income is awesome - You create something, set it up so that it’s all automated and then you can promote it every now and again and get sales.

Ok, so it’s a little bit more in depth than that but that is the gist of it.

Another great thing about passive income is that it’s a great first interaction for your clients. Having those lower priced products where they can get it right now and start seeing results straight away?

Amazing.

Having something small for $50 or under is the perfect first investment in you. Your client gets a taste of how you work over and above the free stuff you’ve been giving out. They get to know if they really do like working with you and you can help them get results without being hands on. And if they like what they get?

They’re more likely to invest with you again at a higher price point. So make sure the passive products you put out are 100%, they’re a big stepping stone to getting 1:1 clients for your higher priced programmes.

If you’re struggling with creating passive income in your business, then feel free to ask me any questions by commenting on this post.

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Do you ever read someone's advice and think "what the...?"

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Do you ever read someone's advice and think "what the...?"

I came across some advice about growing a Facebook group this week that I wanted to share with you.

You’ll probably notice that I’m sharing it because I think its terrible advice and please don’t do it!

Here it is:

“Make your first post an apology post, to your friends, saying sorry for adding them (you don't have time to ask for permission and will lose momentum if you take this route - although it's up to you) and inviting them to leave if they don't feel it's a good fit for them.

Then add relevant friends. Add all relevant friends to your group and tag them in the comments of the apology post, so they come straight to it and can make a decision about whether to stay, without feeling aggrieved about the instant add.”

Don’t make the first post in your group an apology. It sets the wrong tone completely and it’s not a great start to their experience of your group.

It’s like being dragged to a party, only to find out it’s actually a wake…

And I know I'm supposed to tell you that anyone can do it, that there is one fool proof way to create a Facebook group that grows to 1k+ members in a week and helps you have $10k launches every week. After all that would help me to sell my FB group course, From Crickets to Clients 🤔😂😉

But the truth is this:

Facebook groups don't work for everyone! They don't work for every kind of business, not even every kind of online business.

Not everyone can create an awesome group. Some people can't justify the time and effort. Some people aren't patient enough and some want it to be the magic fast track solution to success (it's not!)

But if you have the kind of business that could benefit and you're willing to put in the time and the effort (and the patience) then you can grow an amazing Facebook group that helps to grow your bank account.

3 tips for you to grow an awesome group if you're struggling right now:

1 - Personally invite people to your group who post content you love and that is relevant to the group. That means reaching out directly and asking, not adding them and hoping for the best. They're more likely to engage from the get go if you tell them you want them there. Plus that's more content for your group members that you don't have to create yourself.

2 - Don't use a posting app for your group as Facebook limits the reach of this content, as it's not posted natively in FB. So if you want an engaged group make sure to post your content or make use of the schedule function in groups because then more of your group will actually see your posts!

3 - Post different types of content to mix things up. Ask questions, give value, share your story, go live (audio or video) and by all means promote what you have to offer but don't let pitches be the only thing you post.

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Need an easy way to make money that will only cost you time?

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Need an easy way to make money that will only cost you time?

When it comes to passive income, I would always recommend that people start with affiliate marketing. 

Why?

Because it's the easiest and quickest way to start incorporating passive income into your existing business or to start making money in a new business.

You don't need to create anything yourself which means that affiliate marketing is also free to start up. So it'll only cost you time.

But that's also the beauty of affiliate marketing, the ROI potential is HUGE.

It doesn't cost you anything to start but it can make you thousands of dollars a year for a few hours work.

For example, one online service I'm an affiliate for pays me $8.70 a month for every person I refer to them. That might not sound like much but over a year that's $104. If I refer 10 people, that's $1,040 a year and all I did was talk about the service and share my unique link.

Sounds too easy, right?

But I promise it really is that easy. I know you still have questions though, like:

How do you find the programs to sign up for?
How do you promote them?
How do you stay on top of it all?
How do you actually make money from it?

Which is why I’ve put together the Affiliate Marketing Toolkit. It’s a short course that will teach you:

What you need to get started,
Finding affiliate programs to join,
How to promote your links on social media, to your email list and on your blog,
Maximising your ROI.

It will take you less than 2 hours in total to complete and by the end of the course you’ll have a list of affiliate programs you can market plus know how, where and when to promote your links for free, to get the best ROI of your time.

The course will be live on Friday 17th August for $97, but I’m opening it up with the early bird price for 50% off. You can sign up now and use code LAUNCH at the checkout. The early bird ends on Sunday 12th August so make sure you sign up here and use code LAUNCH at the checkout to get it for only $48.50.

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